Build a Brand People Want to Buy.

From brand strategy and positioning to packaging, websites and routes to market, I help beauty, wellness and consumer brands create stronger brands and scale through Amazon, TikTok Shop, QVC, retail and direct-to-consumer channels.

Brand Strategy

Product Development

Market Entry

Retail Expansion

Strategic Growth

QVC

Amazon

TikTok Shop

Brand Strategy

Product Development

Market Entry

Retail Expansion

Strategic Growth

QVC

Amazon

TikTok Shop

What We Do

Brand Strategy & Positioning

Helping brands define who they are, who they serve and why customers should choose them.

Packaging & Product Development

Creating products and packaging that stand out online, on shelf and on screen.

Website & Messaging

Transforming confusing messaging into websites that communicate clearly and convert.

UK Market Entry

Supporting international brands entering the UK and European markets.

Amazon, TikTok & QVC

Building profitable routes to market through leading sales channels.

Founder Consultancy & Growth Support

Ongoing strategic support for founders and leadership teams.

The Perfect Product Formula™

Every successful brand follows a journey. From defining your position in the market to creating compelling packaging, websites and routes to market, The Perfect Product Formula™ provides a proven framework for growth.

STEP 1

Position

STEP 2

Package

STEP 3

Present

STEP 4

Place

STEP 5

Promote

Trusted by brands launching across

What Founders Say

“Kelly plays an important role in our international expansion and brings a wealth of expertise, strategic insight, and a high level of commitment to our project, making her a valuable asset to our team.

She demonstrated a deep understanding of global markets and the nuances of cross-border business development. Kelly helped us identify key opportunities and provided clear, actionable strategies to navigate cultural, regulatory and logistical challenges when entering new territories.

Her strategic thinking and hands-on support have been instrumental as we expand LNDA into new international markets.”

Timm Wold

Owner & BDM, LNDA by Linda Johansen

Client since December 2024

“I have worked with many business consultants over the years, but none have been as astute, supportive, and genuinely enjoyable to work with as Kelly Colman. She truly is one in a million.

We have worked with Kelly since July 2025, and during that time she has been instrumental in getting our business fully QVC-ready. Her knowledge of the process is exceptional, but what really sets her apart is her energy, clarity, and ability to get things done without overwhelm.

From the very first introduction to the buyer, right through to supporting me on air, Kelly held my hand every step of the way. She made a complex and often daunting process feel structured, manageable, and even exciting. Her guidance, reassurance, and attention to detail gave me complete confidence at every stage.

After our first show in early 2026, the QVC buyer advised that Maysama had been their most successful launch so far this year. I cannot express my gratitude enough to Kelly for such an outstanding and successful QVC launch.

Kelly’s commitment knows no bounds. She is proactive, incredibly sharp, and deeply invested in her clients’ success. Quite simply, I could not have done this without her, and I would recommend her without hesitation to any brand looking to take their business to the next level.”

Bev Sanderson

Founder, Maysama